Mission Structure

(I)  National Level

    (a) General Council

  1. The Mission will have a General Council (GC) at the National level under the Chairmanship of the Union Agriculture Minister. The composition of the GC will be as follows

    Minister of Agriculture

    :

    Chairman

    Ministers of Commerce, Health, Finance, Food Processing Industries, Panchayati Raj, Science & Technology, Rural Development 

    :

    Members

    Secretaries - Ministry/Department of Agriculture, Commerce, Health, Finance, Food Processing Industries, Panchayati Raj, Rural Development, Science & Technology 
    Chairperson, NABARD
    Director General, ICAR

    :

    Members

    Grower’s representatives & Experts (14)

    :

    Members

    Mission Director

    :

    Member Secretary

  1. The Council will be the policy making body giving overall direction and guidance to the Mission, and will monitor and review its progress and performance. The GC will meet at least twice a year.

    (b) Executive Committee:

  1. There will be an Executive Committee (EC) headed by the Secretary, Deptt. of Agriculture & Cooperation to oversee the activities of the Mission and to approve the Action Plans. The EC will comprise of the following.

Secretary (A&C)

:

Chairperson

Secretaries - Ministry/Department of Commerce, Health, Food Processing Industries, Panchayati Raj, Rural Development, Science & Technology.

:

Members

Institutions – Director General, ICAR; Director General, CSIR; Chairperson, NABARD; Additional Secretary (In charge of Horticulture, Department of Agri. & Cooperation); Additional Secretary & FA, Department of Agri. & Cooperation; Horticulture Commissioner; Chairman, APEDA; Managing Director, NHB; Managing Director, NCDC; Chief Executive Officer, National Medicinal Plant Board; Department of Ayurveda, Yoga, Naturopathy, Unani & Siddha (AYUSH), Chairperson, CDB; Agriculture Marketing Advisor, Department of Agri. & Cooperation; Joint Secretary, National Committee on Plasticulture Application in Horticulture.

:

Members

Three Experts (Production, Post Harvest Management and Marketing).

:

Members

Mission Director

:

Member Secretary

  1. The EC will be empowered to reallocate resources across States and components and approve projects on the basis of the approved subsidy norms. EC will use its discretion in approving components of a project for which norms have not been prescribed. The subsidy for such components will not be more than 50% of the cost for small & marginal farmers and 30% of the cost for other farmers.
       

  2. The Horticulture Division in the Department of Agriculture & Cooperation will provide the necessary support to the EC and the GC and will administer the NHM. The EC will ensure smooth functional linkages among different agencies. The EC shall meet every quarter but at least once in two months in the initial stages of the Mission.

(II)  State Level

    (c)  State Level Executive Committee

  1. A State level Executive Committee (SLEC) will be constituted by the State Government under the Chairmanship of the Agricultural Production Commissioner, or Secretary Horticulture/Agriculture having representatives from other concerned Departments, the SAUs, ICAR Institutes, Grower’s Associations, etc for overseeing the implementation of the programmes. Central Government will nominate its representative who will be a Member in the SLEC. The State Mission Director to be appointed by the State Government will be the Member Secretary of SLEC. At the operational level, State Governments will have the freedom to nominate, or create a suitable autonomous agency to be registered under the Societies Registration Act for implementing the Mission programmes at the State and District levels. The Panchayati Raj Institutions existing in the State should be fully involved in the implementation structure.
      

  2. State and sub-state level structures will be evolved keeping in view the need for getting adequate returns for the produce of the farmers and eliminating middlemen to the extent possible. The state will have the flexibility to adopt an appropriate model viz cooperative federations in the pattern of NDDB, incorporated companies (with cooperatives for procurement, joint sector for processing and corporates for marketing) or orient existing institutions to carry out the tasks of the Mission. The services of identified State Designated Agencies which have been implementing various horticulture development programmes such as Integrated Development of Horticulture in Tribal/Hilly Areas, Development of Beekeeping may be availed for implementing the programmes in the Mission framework.
       

  3. The State level agency will have the following functions.

  •  

Prepare Perspective and annual State Level Action Plan in consonance with Mission’s goals and objectives and in close coordination with Technical Support Group, State Agriculture Universities (SAU) and ICAR institutes and oversee its implementation.

  •  

Receive funds from the national mission authority, the State Government and other sources for carrying on the mission’s activities, maintain proper accounts thereof and submit utilization certificate to the concerned agencies.

  •  

Release funds to the implementing organizations and oversee, monitor & review the implementation of the programmes.

  •  

Organize base-line survey and feasibility studies in different parts (District, sub-District, or a group of Districts) to determine the status of horticultural production, its potential and demand, and tailor assistance accordingly. Similar studies would also be undertaken for other components of the programmes.

  •  

Assist and oversee the implementation of the Mission’s programmes in the State through Farmers, Societies, NGOs, growers, associations, self-help groups, State institutions and other similar entities.

  •  

Organize Workshops, Seminars and training programmes for all interest groups/associations at the State level, with help of State Agriculture Universities and ICAR Institutes and other institutions having technical expertise.

(III) District Level

  1. At the District level, the District Mission Committee (DMC) will be constituted by the State Government. It will be responsible for project formulation and monitoring. The DMC may be headed by the Chief Executive Officer (CEO) of Zila Parishad/CEO of District Rural Development Agency (DRDA) having as its members, representatives from concerned line Departments, growers’ associations, Marketing Boards, Self Help Groups and other Non-Governmental organizations. The District Planning Committee and Panchayati Raj Institutions (PRI) will be integrated/involved in implementing the programme depending on their expertise and available infrastructure. The District Horticulture Officer/District Agriculture Officer will be the Member Secretary.

(IV) Technical Support Group (TSG)

  1. The Mission will have a strong technical component and domain experts will be central to the management of the Mission. Technical support to the Mission at the National and State Levels will be provided by the National Horticulture Board, which will be suitably strengthened by experts and technical personnel to advise, formulate, appraise and monitor the implementation of the Mission’s programmes. The Technical Support Group (TSG) will be housed in the NHB, which will have flexible norms for recruiting professionals, on contract. Service providers could also be engaged for providing the technical services in accordance with the terms of reference laid for the purpose and approved by EC. The TSG would comprise of personnel at different levels, who will provide the technical services and their honorarium will be fixed on the basis of qualification, experience, last pay drawn, if retired from Government. Fresh graduates having knowledge in horticulture, computer professionals, MBA graduates, young professionals could also be a part of the TSG. The National level TSG will provide support at the Central level. 

  2. TSG will have the following role and functions:

  1.  

To visit the States regularly and frequently to provide guidance in organizational and technical matters.

  1.  

To compile materials for conduct of regional workshops in respect of different plantations and different aspects viz. production, post-harvest management, processing, marketing. There will a year long calendar of capacity building and promotional events, workshops/seminars on different subjects in different regions. 

  1.  

To mount Supervision & Evaluation Mission

  1.  

To conduct studies on different aspects of horticulture in different regions.

  1.  

To document and disseminate case studies of success stories.

  1.  

Assist the States in capacity building programmes.

  1.  

Undertake publicity/information campaign to promote the Missions objectives.

  1. The State Missions can also set up State level TSG for project formulation, appraisal and concurrent monitoring. State Missions will have freedom to hire consultants for providing technical support at the State as well as District levels.

  2. The indicative administrative structure of the NHM at the national State and sub-state level is given in Annexure –I.